What Is a Small Business? Definition, Characteristics, and Challenges

What Is a Small Business? Definition, Characteristics, and Challenges

May 21, 2024 - by tlwds2023

What Is a Small Business? A small business is a company of relatively limited size, as measured by its revenues, number of employees, or both. Often described as the “backbone” of the U.S. economy, small businesses range from sole proprietorships to partnerships and corporations…

Unveiling the Dark Side of Web Design: Bullying Tactics and Owner Restriction

Unveiling the Dark Side of Web Design: Bullying Tactics and Owner Restriction

April 21, 2024 - by tlwds2023
In the digital age, a website serves as the virtual face of a business, making its design and functionality paramount to success and to the value of your business. However, behind the sleek interfaces and seamless navigation lies a shadowy realm where some web...
Increase your Website’s Reach with Accessibility!

Increase your Website’s Reach with Accessibility!

November 27, 2023 - by tlwds2023
An accessible website is a website that is designed and developed to ensure that people with disabilities can access and use its content effectively. The goal of web accessibility is to create an inclusive online environment that accommodates users with a diverse range of...
To Cache or Not to Cache?  That is the Question for Today’s Byte-Sized Insights!

To Cache or Not to Cache? That is the Question for Today’s Byte-Sized Insights!

November 11, 2023 - by tlwds2023
Website caching is a technique used to improve the performance and speed of websites. It involves storing copies of web pages and their assets (such as images, scripts, and stylesheets) in a temporary storage location, like a server or the user's device, so that...
Empowering Small Businesses and Nonprofits: Our Commitment to Growth

Empowering Small Businesses and Nonprofits: Our Commitment to Growth

September 23, 2023 - by tlwds2023
FOR IMMEDIATE RELEASE The Little Web Design Shop, LLC Contact: Alyson Stasek CEO & Owner Call/Text 601-439-0932 Alyson@WebDesignShop.us Saturday, September 23, 2023 Mount Olive, Mississippi – The Little Web Design Shop, LLC, a leading web design and marketing agency, is proud to announce its...
What Makes Owning a Small Business so Incredible and Rewarding!

What Makes Owning a Small Business so Incredible and Rewarding!

September 16, 2023 - by tlwds2023
Being an entrepreneur is so rewarding! While the experience of owning your own business can come with its share of challenges and risks, many entrepreneurs find many of the aspects to be very fulfilling. For me, personally it is the independence and autonomy that...
Calling all Plumbers

Calling all Plumbers

September 4, 2023 - by tlwds2023
Contact the Web Design Shop Today for a Website for your Plumbing BusinessDownload full article and information GETTING STARTED WITH PROMOTING YOUR PLUMBING BUSINESS 1. Online Presence: In today’s digital age, having an online presence is essential. A website serves as a virtual storefront...
Outsourced IT for Small Businesses: Needs, Benefits, and Types of Services to Outsource

Outsourced IT for Small Businesses: Needs, Benefits, and Types of Services to Outsource

September 27, 2022 - by tlwds2023

With IT becoming a significant part of our lives, outsourcing IT services will become more prevalent. The IT outsourcing market is predicted to grow by 6% annually till 2022, which indicates that outsourcing is here to stay and expand. For small businesses trying to find their…

To follow or not to follow?  That is the question!

To follow or not to follow? That is the question!

April 11, 2022 - by tlwds2023

It is really important to understand the difference between follow and nofollow links if you are looking to maximize your digital performance.  They should be a major part of your SEO strategy.  So, the big question really is “To follow or not to follow?…

Organic SEO & the Small Business Owner – Day 1

Organic SEO & the Small Business Owner – Day 1

October 18, 2020 - by tlwds2023
For most small businesses available budget for Search Engine Optimization (SEO) is usually close to the bottom of the list.  It is typically expensive to pay someone to help you and you still end up working with them to ensure that their messages are...
Why is it that most small business owners do not research the difference between 100% custom, and template based websites?

Why is it that most small business owners do not research the difference between 100% custom, and template based websites?

October 11, 2020 - by tlwds2023

Just saw a question on Alignable about web design and small businesses, and thought I would post the question here and my response. Let me know what you think: https://www.alignable.com/…/why-is-it-that-most-small… Why is it that most small business owners do not research the difference between…

Necessity is the Mother of Invention – A Positive Note!

Necessity is the Mother of Invention – A Positive Note!

March 22, 2020 - by tlwds2023

The Coronavirus Disease (COVID-19) has both challenged and changed the world’s perception of individualism, materialism, greed, organization, and the many uses of technology.  This pandemic has driven people to avariciously hoard items that are needed by EVERYONE in the world, and to vainly attempt…

So…you now know who your potential customer is – now find their pain!!!

So…you now know who your potential customer is – now find their pain!!!

August 1, 2018 - by tlwds2023

Gone are the days, when marketing materials included just a brochure/flyer and business card….and maybe some advertising in the most relevant magazine or newspaper.   The game that we all play has now got way more players and closing the sale is harder than ever…

Figure out exactly who your customer is and who your customer is not!

Figure out exactly who your customer is and who your customer is not!

July 25, 2018 - by tlwds2023

This task is actually tougher than it seems…for some small businesses it may be very simple.  However understanding who your customer is a big step in understanding how your marketing will work. The technical phrase that is used to describe customer classifications is “Personas”. …

Day One – Your Digital Marketing Strategy

Day One – Your Digital Marketing Strategy

July 23, 2018 - by tlwds2023

For those of you that have read the “SEO Tips of the Day” and the “Reviewing your Website Tips of the Day” may see some duplication here….HINT – if you see duplication in tips, it doubles, triples the importance of that item…so give the…

Getting up to speed on your digital strategy

Getting up to speed on your digital strategy

July 20, 2018 - by tlwds2023

Getting clued up and putting together your digital strategy. All this time we have been discussing search engine optimization and reviews of your website…you have been learning about how you can promote your website and make sure that you get the best possible results…

Old and outdated or does your website just need a new “font refresher”?

Old and outdated or does your website just need a new “font refresher”?

July 18, 2018 - by tlwds2023

When you reviewed your website yesterday for “call to actions” and easily visible options for potential customers to interact with you, did you notice if your site is looking a little old? When I say old, does it look like it was created a…

Videos are a great way to keep people watching your website and your product.

Videos are a great way to keep people watching your website and your product.

July 17, 2018 - by tlwds2023

Is your website fun? Does it catch someone’s attention? If you are selling to consumers, a great way to catch their attention is via video. Over 80% of people who view a video of your product are more likely to pick up the phone…

It is tough to get someone to visit your site, and even tougher to keep them there!

It is tough to get someone to visit your site, and even tougher to keep them there!

July 16, 2018 - by tlwds2023

Do a test run with your website as if you are a potential client. How much time did you spend on your website looking for either a phone number, email address, your price list or a way to get a quote? If it takes…

Reviewing your website should happen on a regular basis!

Reviewing your website should happen on a regular basis!

July 13, 2018 - by tlwds2023

Technology today is fast moving, as are the people who use it.  You have 3-5 seconds to catch a person’s attention when they visit your website.  If you fail, they are moving onto your competitor’s site. Starting today, I am posting some ideas and…

Day 5 Search Engine Optimization (SEO) Tips of the Day

Day 5 Search Engine Optimization (SEO) Tips of the Day

June 26, 2018 - by tlwds2023
Search Engine Optimization (SEO) Tip of the Day! The current favorite way to layout small business websites is not just because it looks cool...5 years ago people preferred to click than scroll...10 years ago websites contained more text than images because of load speeds...
Day Four – Search Engine Optimization (SEO) Tips of the day

Day Four – Search Engine Optimization (SEO) Tips of the day

June 15, 2018 - by tlwds2023

Search Engine Optimization (SEO) Tip of the Day – SEO is more than just technology and understanding how browsers work….it is about interaction and people…share your page with a link wherever you can…talk about your website wherever you can….utilize social media every day, multiple…

SEO and Page Names – Day 3

SEO and Page Names – Day 3

June 8, 2018 - by tlwds2023

Search Engine Optimization Tip of the Day……text that appears in rich media formats such as video and flash headers, are very hard for search engines to read…if you do have key words appearing in rich media formats, make sure that you include them in…

Key Words and Content Management Systems – Day 2

Key Words and Content Management Systems – Day 2

June 6, 2018 - by tlwds2023

SEO (Search Engine Optimization) Tip of the Day! Monitor where your keywords are located…if your keywords are part of a picture, or in a form they will not be picked up by the search engines. If your keywords are part of a picture, make…

Search Engine Optimization – Tips for organic optimization for the small business owner – Day One Tip

Search Engine Optimization – Tips for organic optimization for the small business owner – Day One Tip

June 5, 2018 - by tlwds2023

We want to help small businesses in Mississippi get better results in search engines and for their websites to be listed higher up the list. This is known as Search Engine Optimization. A lot of your SEO work can be done organically using a…

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