Is your website fun? Does it catch someones attention? If you are selling to consumers, a great way to catch their attention is via video.
Over 80% of people who view a video of your product are more likely to pick up the phone and call or email you.
It is not as tough to create a video as it used to be. You have to pretty good on your computer, but if you have already designed your own website you can probably create your own video. I mean, I hate to say it but car dealerships and furniture stores advertising on local TV channels set a pretty low mark to reach!
Even your smartphone with a steady hand or tripod will take a pretty good video. Any good web designer can take a rough video and add a few bangs and whistles. www.Fiverr.com also has some great contractors that can put together a good video with some images and video file from your smartphone. Small businesses live on a tight budget so I understand the need to keep the production costs low.
Dollar Shave Club has some fun videos that are promotional but keep you watching…also I must admit Walmart had a classic video that keeps me laughing every time I watch it – here is the link https://www.youtube.com/watch?v=hsvAj6qfmFQ and K-Marts videos for “shipping” items are hysterical and reminds me that K-Mart now is not just a brick and mortar store.
So think of the fun side of your product no matter how boring it is, gather a few friends and family who don’t mind letting their hair down and saying a few lines, and the chances are you will be able to pull together something that will work.
If you do need some help with your video and website please call 601-667-0009 or email firstname.lastname@example.org
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